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The economic and ethical Business Case for becoming Disability Confident:

Approximately 10% of working age Canadians have disabilities. These people are your customers, employees, stakeholders, partners and competitors. 


Disability Confident organizations:

  • Understand how disability affects their:
    • talent pool
    • employees
    • customers
    • new product development
    • competitors
    • communities
  • Are barrier free for all groups of persons with disabilities
  • Are skilled at making accomodations for individuals so that they can contribute to business success.
  • Have disability specific skills and confidence which enable them to:
    • recruit persons with disabilities
    • meet the needs and expectations of customers with disabilities
    • work in partnership with persons with disabilities as valued stakeholders in the community

Disability confident organizations see benefits in five main areas:

  1. Attraction and retention of the best people for the job
  2. Higher productivity and reduced costs
  3. Innovative products and services
  4. Excellent customer relationships, satisfaction and retention
  5. Strong stakeholder relationships and enhanced reputation